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Job Foundation Skills
10904NAT
Build Your Capability

This course will empower learners to build capabilities, enhance skill sets and competencies for both personal and professional success. Learners will engage in various self-assessment exercises to identify strengths and areas for improvement.

  • Flexible payment options
  • Study to fit into your routine
  • Nationally recognised accreditation
  • Start studying as soon as you enrol
  • No exams, ever.
Intro to Diploma of Social Media Marketing
Go from Novice to Expert and Dominate the Social Media landscape

Our nationally recognised 10904NAT Diploma of Social Media Marketing is designed to equip you with the tools to help you operate successfully in a Marketing or Business role. Learn the skills and confidence to ensure you are ready to implement Social Media Marketing into your operations, and lead your business to success.

Extra Benefits

When you complete your first module, you can make application for a free 12-month affiliate membership with the Australian Marketing Institute, which will give you access to a range of benefits. The AMI’s core purpose is to support the professional progress of members and lead the marketing profession forward in Australia

Job Outcomes

Content Marketing Manager Content Strategist Digital Marketing Manager Digital Marketing Strategist Head of Digital Marketing Head of Social Media Social Media Community Manager Social Media Consultant Social Media Coordinator Social Media Manager Social Media Strategist

Job Skills

Effective communications Team management Team work Content marketing Social media marketing Brand marketing Paid marketing
Course breakdown
What you’ll learn in this course

This qualification includes a range of units designed to provide you with the advanced knowledge and specialised skills to take you from social media beginner to expert.

Build Your Capability
  • Determine and report on content marketing requirements and opportunities
  • Identify content marketing trends and software required
  • Develop a content marketing strategy and implementation plan
  • Create content assets
  • Determine social media requirements
  • Develop social media policies and procedures
  • Develop social media strategy
  • Monitor social media use
  • Review social media performance
  • Establish organic presence on social media channels
  • Develop an organic social media marketing strategy
  • Conduct organic social media marketing
  • Increase efficiency of organic social media marketing
  • Develop a paid social media advertising strategy
  • Set up tracking code
  • Build paid social media advertising campaigns
  • Create effective social media advertisements
  • Optimise advertisement delivery to maximise returns
  • Examine personal brand marketing benefits, opportunities and software
  • Establish personal brand values and attributes
  • Build a personal brand across multiple social media channels
  • Grow a personal brand and leverage followers
Studying with Open Colleges
Study designed to fit into your routine

What ever your reason for study, our courses are designed to fit into your routine.

No exams, ever.

We mean it. Instead, assessments range from open book multiple choice quizzes, portfolios, videos & written assessments

Flexible study to fit into your routine.

Study anywhere at any time with 24/7 access to your units.

learning platform optimized for online study.

Our courses are curated to maintain engagement across video, written content, assignments & audio.

Envision your routine while studying with Open Colleges

Study for a minimum 17.5 hours per week to complete modules in 24 months Your course may

 include work placement which will be completed in addition to weekly study blocks.

How quickly do you want to finish your course?

Daily routine

07:00 am - 08:00 am

Coffee + Study

08:00 am - 09:00 am

Morning routine + commute

09:00 am - 05:00 pm

Work

05:00 pm - 06:30 pm

Evening routine

06:30 pm - 07:30 pm

Study session

07:30 pm - onwards

Relax

Daily routine

07:00 am - 08:00 am

Coffee + Study

08:00 am - 09:00 am

Morning routine + Commute

09:00 am - 01:00 pm

Work

05:00 pm - 06:30 pm

Evening routine

06:30 pm - 07:30 pm

Study session

07:30 pm - 08:00 pm

Relax

08:00 pm - 09:00 pm

Study session

09:00 pm - onwards

Relax

Daily routine

07:00 am - 08:00 am

Coffee + Study

08:00 am - 09:00 am

Morning routine + commute

09:00 am - 01:00 pm

Work

01:00 pm - 02:00 pm

Lunch + Study

02:00 pm - 05:00 pm

Work

05:00 pm - 06:30 pm

Evening routine

06:30 pm - 07:30 pm

Study session

07:30 pm - 08:30 pm

Study break

08:30 pm - 09:30 pm

Study session

9:30 pm - onwards

Relax

When can you start? Anytime you like!

There are no start and finish dates, no semesters, so no need to wait. Just enrol and start the path to your new life whenever you’re ready!

Frequently Asked Questions

Anytime you like! The majority of our courses are ready for enrolment right now. There's no need to wait for a specific date or a new semester to start – just enrol, login, and start learning. If you enrol online today and complete your application, you can start studying the course today! Please note: Courses offered by the Open Colleges School of Health, which are campus-based, do have specific intake dates. Be sure to check the course page for more information.
In the course, students will be encouraged to explore platforms like Facebook, Instagram, LinkedIn Youtube or TikTok, to name a few. Students will also be encouraged to use Meta Facebook Business Manager to explore the Ad Campaign Management.
This Diploma focuses on Social Media Channels, and not so much Search Engine Optimisation. SEO is ultilsied mainly within the digital marketing space,whereas this course focuses more on planning, implementing and managing social media channels.
Study and pay, your way
Payment Options

$4,354.00 Save $1,866.00
was $6,220.00

Similar Courses

Job Foundation Skills
BSB50420
Plan your success

Success is not one-size-fits-all; it’s a personal journey shaped by your values and aspirations. Achieving it requires both hard work and smart strategies to navigate challenges effectively. Let’s dive in and map out your path to success!

 

  • Flexible payment options
  • Study to fit into your routine
  • Nationally recognised accreditation
  • Start studying as soon as you enrol
  • Certificate of completion
View Course